Trump Media Inks Deal With Crypto.com to Launch US-focused ETFs

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President Trump’s social media company is advancing towards becoming a financial services firm, aiming to offer investment products, including crypto, to retail investors.

Trump Media & Technology Group, the parent of Truth Social—Trump’s primary online platform—announced on Tuesday a binding agreement with a crypto trading platform and a newly established Florida investment firm to launch a series of exchange-traded funds (ETFs) by year-end.

This move to market ETFs seeks to provide Trump Media with a more stable revenue stream, following challenges in attracting advertising revenue for Truth Social.

In this agreement, Trump Media is partnering with Crypto.com, a digital asset trading platform serving over 140 million customers, and Yorkville America Digital, linked to the founders of Yorkville Advisors, a New Jersey-based investment firm.

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